What’s popular in online and social media marketing?
What I am seeing more and more of are platforms catering to the online shopping experience, which is great for those of online marketing. Google is currently working on adding shopping results to their image search feature. Social media platforms are experimenting with Buy Now button features directly included within social media posts. Consumers are driving these trends; fortunately, the tech giants are providing them with those features as well as giving online retailers the methods to use them.
—Kelly “Rags” Ragland, Rags to Stitches Productions