Term of the Week: Virtual Award

The Term of the Week is a weekly feature where A&E turns to industry experts to define common tools, processes, language, etc. used in the awards, engraving, and personalization industry, including terminology within the business realm. Contact Printwear's digital content editor, Marley Jeranko, if you're interested in contributing and for an opportunity to be featured in our daily eNewsletter. 

virtual award is the skeletal layout of an award that resides only inside your computer, but looks like the finished product before it even exists. It gives the designer of the award a clear view of what is being created, as it is being created, and it simultaneously provides the customer with a clear idea of what the finished product will look like.