seasonal school sports awards soccer trophy

Seasonal Spikes for Sports Awards

Cathy Garcia of Marco Awards Group entered the awards and recognition industry 25 years ago and has spent almost all of those years in marketing, new product development and China sourcing. She spent a large portion of time in China working to build successful manufacturing resources and product quality assurance.   

The sports awards market is, of course, seasonal. Busy season for spring sports is April 1 – June 30. Spring is the largest season for awards, with baseball, softball, and soccer; and summer sports include tennis, swim, golf, etc. The fall season (July 1 – Sept 30) is the next season in order of size with football, cheer, soccer (2nd season), and wrestling. Basketball starts by the end of the year through March 31.

—Cathy Garcia, Marco Awards Group