Industry Insights: What Are You Waiting For? Sell!

Vince DiCecco is a dynamic and sought-after seminar speaker and author, with particular interest in business management/development and marketing subjects. With over 20 years experience in sales, marketing and training, he is presently an independent consultant to businesses looking to sharpen their competitive edge. Vince addresses a wide range of topics focused on nurturing customer loyalty while improving profitability. He may be reached via email at

It is far too easy for a sales professional to rationalize why a particular day, time of the day, or time of the week/month is not a good time to make a sales call. Likewise, many sales people end a face-to-face encounter and/or phone calls with customers and prospects with a friendly, yet non-committal, “I’ll contact you in a few weeks to continue our conversation,” rather than making a firm appointment.

—Vince DiCecco, Your Personal Business Trainer