awards trophies engraving Bob Hagel eagle's mark

Industry Insights: Coexist with Competition

Bob Hagel and his wife Dana own Eagle’s Mark Awards & Signs, offering a full line of personalized products using laser engraving, sand etching, and full-color UV direct print on products. They have offered awards, recognition, and signage products to organizations for more then a decade in the Southern California wine country.

One of the most wonderful things about our industry is that you can create a business based on a wide variety of focal points: the technology you use; customer base(s); and product and business lines such as sports trophies, corporate awards, indoor signage, outdoor large-format signs, ADA signage, wearables, promotional products, and several others. This provides many ways to coexist with other local businesses like your own without real head-to-head competition.

—Bob Hagel, Eagle’s Mark