The most important thing to remember when selling corporate awards is that you are producing products that create memories. We all need to remind ourselves that trophy shops don’t just sell trophies or awards. They sell something that holds a much higher purpose: memories that last a lifetime. Whether the memory is remembering a loved one or pet, honoring a winning team, or commemorating a professional accomplishment, a trophy shop has a hand in creating that lasting memory for a recipient.
—Jen Jezierski, Crystal D
Read more about pitching symbolic awards.