- Buy from suppliers that put “Made in the USA” strategically on their products.
- Set up a section of your showroom with made-in-the-USA products. Possibly put some signage up about how important it is to support U.S. manufacturers.
- Add a section to your website with made-in-the-USA awards along with some messaging on the subject.
- Send an email to your surrounding area buyers and prospects on this subject. Many U.S. suppliers can help with content and graphics.
—Jim O’Neill, Pacesetter Awards